Stand Concept at Building Materials Fairs

A building material buyer wants to touch the product as well as see it and understand how it will sit in application. The stand should be the three-dimensional version of a catalogue.

Application examples at real scale

Products such as doors, ceramics, glass or panels should be displayed with examples applied at full scale. Visitors should see the product in real use conditions.

Sample boards and variety display

Colour and pattern variety should be shown with orderly sample boards. Lighting should be part of the design so samples look right under light.

Technical information and meeting area

Technical catalogues, certificates and application details should be easy to access. Because purchasing decisions are often made through long discussions, a comfortable meeting area is needed.

Quick checklist

• A real-scale application example
• Orderly sample boards
• Product appearance under the right light
• A technical catalogue and meeting area

Would you like ideas for your exhibition stand or space project? Get in touch with us; we will suggest a solution that fits your area and schedule.